With years and years of testing, I got the best solution for all your e-marketing needs. A system that will ensure best email deliverability and once setup is super easy to use.
A complete guide how to setup a perfect bulk email server and use it for transactional or newsletter emailing without any sending limits, with IP rotation, domain masking, automatic bounce processing, Feedback loops and everything else that is required for perfect deliverability.
So you got contacts/lists and now you want to start emailing, but you don’t know how.
You are in a right place so don’t worry. You will find every possible information you can think of about setting up, configuring, maintaining and using a perfect bulk email server without any sending limits.
Yeah, we are talking about some serious technical stuff, so if you are a novice or just don’t feel comfortable with setting everything on your own don’t give up. Our ninjas can do everything for you and get your perfect bulk email server up in no time. Don’t worry, we don’t care what you send and who you send it to.
If you think you can do it on your own that’s great and we salute you if you’ll get to the end of this tutorial. Do keep in mind that this isn’t the same as setting up an email account in outlook. Here we need to configure everything from IPs, vhosts, protect and hide the server, to making sure domain masking, DKIM, DMARC, SPF, rDNS and everything else works to ensure best possible delivery rates. The end result will be a fully configured bulk email server that is capable of sending millions of email per month and will give you a perfect 10/10 score on mail-tester.com and other similar newsletter spam test tools.
Of course, the same setup can be used with other EMS software like Interspire Email Marketer, MailWizz, and so on. I just prefer and suggest Mumara to my clients as it turned out to be the best in all my years of testing.
Table of Content
A few words about server specifications and my suggested way to manage all your domains.
The Main server is the server where your Email Marketing Software (EMS) such as Mumara, MailWizz, Interspire Email Marketer, ... is installed. Since we are getting ready to set up a bulk email server with an option to scale it up if needed I recommend you pick a bit more powerful VPS for it.
- Set up and Installation
- Basic configuration
- DNS Records
- Add user, domain and create Free SSL
- Installing Email Marketing Software
- Install PowerMTA Management Console
- Tighten Security
MTA server is a server where PowerMTA is installed. These servers are doing all the sending. This is just one layer of protection to keep your MTA servers away from your Main server. In case there is ever a problem your main server will never be taken down since it's not doing any sending at all. MTA server can be any budget VPS with at least 1GB RAM.
Email Marketing Software Configuration
Important things that need to be done in Email Marketing Software we are using to make everything work as it should. Do take the time and go over Full EMS Guide. All EMS features are described and explained.
Connecting EMS to PowerMTA
The part where most people would give up, but hey if you followed my suggestion your Email Marketing Software will fully integrate with PowerMTA with just a few clicks.
- Integration with PowerMTA
- Bounce emails and Feedback Loops
- Masking domains
- Setting rDNS
- DKIM for sending domains
Before you press SEND!
I know you are eager to start sending but please read these suggestions as they will help you with your deliverability and keep your Sender Score high.
You can use any Email Marketing Software (EMS) (Interspire Email Marketer, MailWizz, Mautic, ...) on your Bulk Email System. If you are following my guide you already know by now that I suggest Mumara. More available in Members Dashboard.
- Mumara PRO or ESP
- PowerMTA Management Console
We all love free stuff! Here are a few bonuses that will help you with your new Bulk Email System.Full Bulk Email System Guide